Helloooooooooo!

How are you?

2025 didn’t have a rainy season; it was a rainy year!!!
Like why the fuck is it still raining??

Anyway. Let’s talk about something that’s been on my mind lately — LinkedIn consistency.

Last week, I asked this question:

123 people answered.

Here’s how it went:

Honestly, these answers didn’t surprise me.

Let’s bust these ‘excuses’ one by one, shall we?

You don’t need to be a thought leader.

You don’t need groundbreaking insights. You just need to talk about what’s real.

Share something from your week.

A small win.
A learning moment.
Something that made you think differently.

That’s it.

LinkedIn isn’t just for polished case studies; it’s for you.
Your story, your voice, your point of view.

Once you stop trying to sound “smart,” the ideas come naturally.

They will.
And they’ll judge you when you don’t post, too.

Imagine having to dance in public to save the life of your loved one who is at gunpoint. You will do it without a second thought.

You can’t avoid judgment; you can only choose your reason for being judged.

Would you rather be judged for staying silent or for trying something new?

I get it, though. It’s not easy to put yourself out there.
But the fear gets smaller each time you post.
And one day, you’ll realize that the people who matter!

They’re cheering for you.

This is the one that frustrates most people.
But let’s be honest, have you really given it enough time?

If you’re posting twice a month and expecting results, you’re setting yourself up for disappointment.

Reach takes time, testing, and consistency.

Try this:

And stop worrying about virality.
Focus on becoming visible to the right people, not everyone.

Let’s put it this way. The more posts you put out the more chances there are for one of it to go viral.

You just have to keep an eye out :)

Most of the time, “I can’t stay consistent” really means:

Here’s what helps:

1. Schedule it in.
Give LinkedIn a fixed slot. 30 minutes, five times a week.
Treat it like client work. ADD IT TO YOUR TO-DO LIST.

2. Batch when you can.
If you’re in the mood to write, write multiple posts at once.
Schedule them later.
It’s easier to stay consistent when you already have content ready.

3. Match your effort to your goal.
If you want clients, focus on posting and replying to comments.
If you want connections, spend time engaging too.
Don’t force yourself to do everything all at once.

4. Forget reach for a bit.
For the first three months, don’t check numbers.
Your only job is to show up.

Your LinkedIn challenge isn’t about ideas, fear, or reach.
It’s about priority.

If you can scroll for 30 minutes a day, you can write for 30 minutes too.
You just have to make space for it.

Consistency doesn’t mean posting every day.
It means picking a pace you can actually keep up with, and sticking to it.

So, if you’ve been putting off your next LinkedIn post, this is your sign.
Write something small.
Post it.
Don’t overthink it.

You’ll figure it out as you go. You always do.

If you need more help/guidance/accountability…

I hosted a challenge in the Noice Community, where I gave topics for 15 days, and you just had to write about them.

We shared our posts, talked about it, learned from each other, and held each other accountable.

Reply Noice or LinkedIn, and I’ll add you to the next challenge!

I wish you a great end of the year sprint ( both.. if you wanna hibernate, or go all in)

I’ll see you next Friday,

Love,
Nikita